In the early years of the Internet, things were different. You could just hire a web designer, pay thousands of Rands, and be done. The website would then sit on the Internet, and the leads would flood in. Sites didn’t need extra attention and hands-on maintenance except to change out the occasional wording of something. Small business websites also weren’t being bombarded by global hacking attacks.
Flash forward to our day, ongoing website maintenance is necessary to keep it running smoothly. We call this Website Care Service.
What is Included in the Website Care Service?
We keep daily backups of your website, so if disaster strikes, you can be back up and running in minutes, not months. Furthermore, copies of our backups reside in 7 unique locations, both onsite and in the cloud. Your data is safe!
Analytics tracking. Google SEO monitoring. Website performance and stability testing. Advice, tips and training related to owning and managing a website. Excellent, proactive customer service.
On a WordPress site, there are Plugin updates and Content Updates. Plugin updates are included in the maintenance plan to make sure your site is running on the latest software. Content Updates can also be done, depending on the amount of time spent.
Geo-redundancy. Daily site backup. Lock down site to prevent hackers. Remove all website viruses and hacks. Monitor for security updates and patches. For eCommerce sites, maintain active SSL certificate to secure the checkout process.
We connect your website to Google Webmaster Tools and monitor it for SEO improvements & issues. It provides insights on the pages they’ve crawled on your website and tips on improving your ranking.
We are available to help with your social media efforts. This includes setting up your social accounts, optimizing your profile and linking your website. We can also connect you with dedicated social media managers who will create and post quality content on your behalf.
In the event that your website does get hacked (even with all the security measures in place, this is never an impossibility), we take time to remove the virus, clean up the website, restore the data, and remove your site from browser and search engine blacklists.
All of our managed websites are monitored every 5 minutes for downtime. Why is this important? Imagine this scenario: You open up your website only to find a blank screen. How long has it been that way? Days? Weeks? With our monitoring service, we know in minutes.
Uptime monitoring is a terrific service. However, what if your website is online but is now filled with all kinds of random text/code/spam? Adult content? Gambling? All of our clients’ websites are scanned line-by-line each day to see if anything unexpected has popped up.
If your local listings have incorrect contact information, potential customers might not be able to reach you. We ensure your business name, address, email, and phone number are accurate on your local listings, such as Google My Business, Google Maps, and Facebook.
SSL certificates secure the traffic to and from your website. Nowadays, SSL has become common, not just for eCommerce, but all websites. The benefits are: security, search engine ranking and trust. Plus, popular web browsers will list your website as NOT SECURE if you don’t have an SSL.
Your website is simultaneously hosted on two separate server clusters in two geographically separate data centers. If the first location is unexpectedly interrupted, your site will automatically continue running in the second location- without any data loss. Locations are in sync and immediately available with your live data!
High-def photography, videos, seemingly endless content, and lots of pages can cause websites to slow down, even on fast servers. Therefore, we have extra tweaks and optimizations we can do to drastically speed up your website. Some sites load twice as fast after we work on them! This benefits both your search engine rankings and user experience.